
Turn Leads into Bookings with a Stunning Investment Guide
How an investment guide sets Sarah Bennett Photography apart, creating a stunning first impression with inquiring couples.

Seamless Wedding Planner Website Copy: Authentic and Approachable
This project details the complete website copy refresh for Beyond Smitten Events, a Sacramento, Napa, and San Francisco Bay Area-based wedding planner.

Elevate Your Wedding Photography Client Experience with a Comprehensive Guide
Sarah Bennett Photography wanted to go the extra mile for her photography couples with this 50-page comprehensive wedding guide helping newly engaged couples navigate the planning process with ease.

How to Propose an Operational Streamlining Plan for a Company
On the brink of expansion, it became clear that the need for streamlining was necessary. So I proposed a plan.

30 Days of Team-Building: A Summary of How I Did It
I took 30 days to create the building blocks of recruiting, retaining, and empowering a quality team.

30 Days of Team-Building: Week 4 Update
The final update on my month-long team-building effort.

Fostering a Team to Last: A Look into What it Really Takes
Employees aren’t retained in the ways you might think.

30 Days of Team-Building: Week 3 Update
3 weeks down and 1 to go in my month-long effort to creating the building blocks to recruit, retain, and empower a solid team. Here’s my progress.

How to Reduce Turnover with Speed Reading
Hiring managers must be empowered with more than just their gut instinct and a few common interview questions to decode their prospect.

Standard Operating Procedure: Monthly Team Member Check-In
A monthly check-in SOP for managers to authentically engage their team members inspiring sustainable growth over time.

Standard Operating Procedure: Strategic Interview Checklist
A Standard Operating Procedure to provide hiring managers with a guide to systematically recognize the makings of a solid hire.

30 Days of Team-Building: Week 2 Update
In the midst of a month-long project, today I cross the halfway point. Here’s my progress thus far.

How to Design a Targeted Recruitment Ad Series
I developed a targeted marketing strategy and accompanying ad series to reach a company’s Ideal candidate.

3 Refreshing Approaches to Conducting an Interview
Spotting a good hire goes beyond determining whether their pre-cooked answers are passable or not.

A Hot Take: Job Boards
You don’t just stumble upon great people; you have to discover them.

Why People Don’t Want to Work Anymore
For the first time in many of our lifetimes, we see the worker gaining the upper hand over the employer.

How to Use Monday.com to Streamline Operations
Streamline collaboration and workflow across teams big and small with Monday.

30 Days of Team-Building: Week 1 Update
For the next month, I’ll be tackling a multifaceted project. Here, I’ll document my progress.

4 Steps to Ease Your Wedding Planner Workflow and Wow Clients
I designed a visualized SOP and social blueprints for a wedding coordination business.

I Crafted a 3-Layered Sales Strategy for a Music Events Community
Utilizing three tools, I’ll show you how to organize, verify, and initiate sales leads.